Erroneous Ideas Every Start-Up Should Avoid


This is an article by Isabella Rossellini. She is a professional financial consultant. She has worked with a great number of debt consolidation companies across the globe. To learn more about debt consolidation reviews, visit this website.


Growing a small start-up into a thrilling business venture takes some guts. It is a stony path, winding down several lanes. Common mistakes make the journey even more difficult. In the end, most people realise that they cannot fuel their start-ups beyond the initial stages. To survive the scare, you need to know the inside rules and act like an insider. This is something that goes beyond optimism and delves deeper into identifying the very mistakes that are responsible for several failures of small businesses. So what exactly are we referring to?

Losing Focus

It is so easy to lose sight the first few months after launching a new company. In the early days, you can be absorbed by opportunities that seem almost irresistible but not necessarily at the core of the business. Matt Wilson, the co- founder of Under30CEO, admitted that he was easily distracted during the initial days when steady cash flows were not guaranteed from the business. More often than not, they found themselves chasing other things that could take care of their bills. At one point, they even found themselves selling e-books and participating in affiliate programs to get some cash inside their pockets.

They might have experienced their own share of distraction but they were steadfast. Not so many stay focused long enough to realise the initial goals of their start-up. For someone initiating a revenue model, you should have the mentality of being in it for life. That will drive more patience and steer greater focus.

Over-planning

Well, it is good to have everything in order before considering any business undertaking. However, you should not spend too much time working on the business plan. If you do so, you might fail even before starting. Planning isn’t a one-off thing. It is a continuous process. As you start implementing, you will realise that some of the initial ideas are inadequate and therefore require changes. Do not wait until you feel everything is in place before you start the implementation process.

Morgan NewMan, the co-founder of IdeaPaint and MixedMade, confesses that they set a limited time for planning. For them, planning was a progressive aspect. With so much on the table at the initial stages, you need to allocate substantial time for implementation and change of strategies even as you focus on drafting a workable plan.

Settling on Inappropriate Investors

Financing your start-up is an important aspect your business. As you grow your business, you will realise that the rate at which money reserves will be dwindling will be greater than the rate at which money is being generated. Getting external support in terms of investors is a common solution to this predicament. Before you make that regrettable mistake however, you need to remember one thing; not all money is equal. Even taking money from debt consolidation companies requires one to go through debt consolidation reviews; dealing with investors shouldn’t be an exception. Take your time.

Freya Estller and Natasha Case, the founders of CoolHaus, a frozen gourmet company had their own experience. They received an investment deal from one partner who didn’t seem so bad at the initial stages. He shared the same vision with them or at least it seemed so. A few months in, the partner started having an inside hand in the daily operations. It was hard exploring new ideas and many mistakes were made in the process. Luckily for them, he later agreed to convert the equities into debt. They had learnt their lesson by that time, however. When outsourcing investors, look beyond the cash. What value is the investor adding to your business besides the money?

Hiring the Wrong Team

Nearly all CEOs have come to admit one thing; hiring and maintaining a fiery team of experts isn’t one of the easiest things. For company founders at the initial stages of the business, it is even more challenging. You need people who are not only competent but also passionate about the start-up.

Many people make the mistake of hiring people who simply need a job and not necessarily a team that shares the same vision with the company. At the initial stages, you need to take time hiring the right team. You must be able to assess what the applicant knows about your company and the industry in general. Such people are the ones who will listen to the needs of your customers and provide you with insightful ideas where need be. If you can find references, even better for you.

Enjoying the fruits of a successful business is so sweet. Everyone wants that. However, getting there is a process and along the way people make mistakes. While you might not be able to avoid all possible pitfalls, you can propel your way to greater heights learning some inside secrets and doing away with common mistakes at the initial stages. You will be grateful you did.

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