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Marketing Resources

Social Media, Tech & Startups

Super Bowl Blackout Turns into Free Marketing Dream


A Knockout Blackout The lights may have went out on Sunday at the Super Dome, but the lights were anything but out for marketers who were able to cleverly take advantage of the situation. The power outage gave brands the...

Content & Blogging

Content Therapy: 5 tips for better content in 2013


Panda Update #24 Google tweeted last week they were releasing another update to their algorithm. This is the first in 2013 and the 24th Panda update in total. It was stated that about1.2% of English queries were expected to be affected. The Panda update focuses...

DOZ News, Tech & Startups

Crowdsourcing Charity


Doing Good The focus of this blog is most often centered on marketing industry news and topics.  This week we decided to share something different. Technology is not just beneficial for business, but also for social good. Crowdsourced platforms make it easy...

Social Media

What Facebook Graph Search Means for Marketers


The BIG Announcement The tech world is abuzz about Facebook’s announcement that they are entering SEARCH! The Facebook Graph Search is a search engine for your friends, that is able to use your network of friends and their interests to answer searches such as, “who...

Social Media, Tech & Startups

Beyonce and Pepsi are crowdsourcing? What’s next for 2013?


Crowdsourcing put you on stage Pepsi announced last week a crowdsourced photo contest for the Beyonce half time show for this year’s Super Bowl.  Fans have the chance to win 1 of 50 spots to appear on stage in an introduction for Beyonce. Pepsi posts a...

Social Media

Growing Social Media Activity in the Middle East


The Details Facebook’s growth in the MENA (Middle East and North African) nations is quickly on the rise, in a study by Socialbakers, the region shows a 29% growth this year adding 10 million new users to the site. The fastest growing regions reported are...

Social Media

Facebook Global Pages

Carine Esteves

Hot Topic : Localization It is interesting in today’s globalized world, where distance is being made inconsequential through technology and cultures are becoming intermixed, that the topic of localization would be so important. Why would we need to market locally if the world...

Social Media

Do you really like?


Like Us Please ! It seems you get this request on every website directing people to like a Facebook page with the goal of amassing large numbers of fans to increase their influence and ultimately profits. Now this is standard practice that is...

Search Engines

What if Google Stopped Performing Search ?


What if everything just stops ? Have you ever wondered what would happen if Google simply shut down its search services? What would we do? Would the term “Google it” disappear from our vernacular or become an “old-timey” saying? Would...

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