Analytics & Metrics

Analytics & Metrics

SEO and Mobile Devices – Mobile First Indexing

John DOZ

This is an article by Nick Rojas. He combines 20 years of experience working with and consulting for small to medium business and a passion for journalism to help readers grow. He writes about technology, marketing, and social media for...

Analytics & Metrics

How Will GDPR Impact Digital Advertising?

John DOZ

General Data Protection Regulation (GDPR) is the talk of the entire digital advertising world. What is it? What will happen if a business is non-compliant? How will it impact businesses & ad networks overall? What is GDPR? The goal of...

Analytics & Metrics

How to Better Understand Your Website User Behavior

John DOZ

This is an article by Oscar Waterworth. He is a digital nomad, writer and senior editor at BizzmarkBlog. By working with product development teams for nearly a decade now, he has gained a great deal of insight on remote team...

Analytics & Metrics

How Big Data Changed the Way We Mold Social Media Marketing Strategies

John DOZ

Did you know that as much as 95% of people aged 18-34 are likely to follow a certain brand via social networking? Obviously, if you miss out on an opportunity to build a strong social media presence for your brand,...

Analytics & Metrics

Here Is Website Bounce Rate’s True Impact and How to Make Up for It

John DOZ

Patrick O’Doherty is founder and Managing Director at Yarra Web, a digital agency who has proudly been supporting digital and bricks and mortar businesses since 2008. Find out more at Yarra Web. Feel free to follow him on Facebook, and...

Analytics & Metrics

How To Transform Your Website Into A Conversion Powerhouse

John DOZ

This is an article by Isaac Bullen. He is a digital marketing specialist who helps businesses in Auckland, Sydney and throughout Oceania. He is Asia Pacific Director at award winning online marketing agency 3WhiteHats. A blogger at the weekends at...

Analytics & Metrics

Heat Mapping 101: How to Improve Your Conversions

John DOZ

This is an article by Graham Onak. He is a marketing consultant and owner of GAINtap, a Chicago based marketing consulting and web marketing company. He leads a team of specialists that help clients create hand crafted fulfillment solutions covering...

Analytics & Metrics

Optimize For Success – 10 Elements Of A Well-Converting Landing Page

John DOZ

This is a guest post by Andrew Lowen. He is the CEO of Next Level Web, a trusted marketing agency based in San Diego, California. They specialize in Web Design, Search Engine Optimization, PPC Advertising, and Email Marketing. Feel free...

Analytics & Metrics

6 Free Must-Use Competitive Intelligence Tools

John DOZ

This is a guest post by Garrett Gan is the Co-Founder & CEO of Thalamus, the largest research database of advertising vendors in the world. With over 50,000 ad partners and counting, Thalamus houses the most comprehensive dataset of ad partner...

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