What is this task about?
Choosing the right keywords to target is the first and most crucial step in your optimization strategy. Don’t simply target the ones that generate the most traffic for everyone in your industry. Instead, choose the keywords that are most relevant to your website and that will deliver results for you - and fast.
What can you expect from this task?
Keyword consulting may be the most important task in your online marketing campaign. This task provides you a list of keywords that get significant monthly search volumes and maintain ideal levels of competitivness.
This task also contains another related task that provides the URLs to associate with selected keywords; namely, URL consulting.
The URL consulting task provides you a list of efficient landing pages from your website. These URLs are selected based on their ability to convert and to inform internet users about your content.