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Marketing Resources

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The DuckDuckGo Search Engine: The Next Big Thing?

Dylan Kissane

When it comes to search engines there is one player that dominates all the rest: Google. So dominant is Google that it is only in a handful of countries around the world that a significant competitor to the behemoth from...

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4 Steps to a Lower Bounce Rate

Dylan Kissane

Ask any content manager for a list of the metrics they track daily and you’ll be sure to hear the words ‘bounce rate’. And unlike page views, unique visitors, and qualified visitors, when it comes to the bounce rate the...

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LinkedIn Posts: More Than a Blogging Platform

Dylan Kissane

This is the final part of our four part series on LinkedIn. As well as today’s post on LinkedIn Posts you can catch yesterday’s post on best practices for LinkedIn Groups, and our earlier posts on making connections and perfecting your profile, too....

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LinkedIn Groups Best Practices

Dylan Kissane

This is part three of a four part series on LinkedIn. Catch yesterday’s post on Making connections on LinkedIn and be sure to return tomorrow when we explain how to use LinkedIn Posts effectively. LinkedIn is so much more than just a...

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LinkedIn Connections Explained

Dylan Kissane

This is part two of a four part series on LinkedIn. Catch yesterday’s post on building the perfect LinkedIn profile and be sure to return tomorrow when we discus the importance of groups on LinkedIn. LinkedIn is about connecting with...

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Create the Perfect LinkedIn Profile

Dylan Kissane

This is part one of a four part series on LinkedIn. Be sure to visit tomorrow when we discuss strategies for connecting on LinkedIn! LinkedIn is one of the world’s most influential social networks and, when it comes to professionals,...

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The 10 Most Common Content Marketing Mistakes

Dylan Kissane

What are the most common content marketing mistakes? So went the question posted on social question-and-answer network, Quora. The site is well known for its high quality responses from expert and non-experts alike, and its no surprise that for many...

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10 Small Business SEO Tactics That Won’t Cost a Cent

Dylan Kissane

“I know my business, but I don’t understand small business SEO.” Does this sound like you? For many small businesses it is a big job just to keep sales up, keep customers satisfied, and grow year-by-year without having to consider...

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Improving Your Mobile Marketing Strategy

Dylan Kissane

It’s nearly impossible to ignore the presence of smart phones and tablets in today’s society. Mobile devices have consumed our world, providing instant content and allowing us to easily access information from almost anywhere- whether users are commuting to work,...

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