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Marketing Resources

Marketing Resources

How to Hire the Perfect Digital Campaign Manager

Dylan Kissane

The online elements of a political campaign require curation and management but – whatever your skills and aptitudes with digital tools – it’s going to be too much work for you, the candidate, to manage. A modern campaign needs a...

Marketing Resources

Three Ways The Internet Has Changed Political Campaigns

Dylan Kissane

There was a time when the winning political campaign strategy was a combination of stirring speeches, kissing babies, and a winning smile. A skilled politician could have an audience laughing, crying, shouting support, and eating out of the palm of...

Marketing Resources

5 Lessons from Jeff Walker’s Bestselling Book ‘Launch’

Dylan Kissane

Dan Sullivan, Founder and President of The Strategic Coach, calls it extraordinarily practical and a must-read. Joe Polish and Dean Jackson of ILoveMarketing.com say “This isn’t a book as much as it is a recipe and a blueprint for changing...

Social Media

Social Media and the Launch: A Case Study of Burger King in France

Dylan Kissane

As someone who grew up in Australia where American fast food restaurants are ubiquitous and ordinary, the idea that someone might queue for half an hour for a mass produced hamburger strikes me as something fantastical. It connotes images of...

Marketing Resources

Tips From the Experts for Planning the Perfect Product Launch

Dylan Kissane

You and your team have spent thousands of hours bringing a new product to fruition. You’ve invested energy and not insignificant financial resources in multiple development cycles and you’ve worked through prototypes that almost worked, could have worked, and were...

Marketing Resources

How You Can Help Your Client Have a Killer Launch

Dylan Kissane

Most of the time when you are working with a client on their marketing projects you are developing materials, content, and media around an existing product. Maybe it’s a matter of updating some old materials, maybe you’re building out a...

DOZ News

Plan The Perfect Valentine’s Day with DOZ

Dylan Kissane

Valentine’s Day 2015 is just a few hours away and the team at DOZ are making their final preparations for the most romantic day of the year. We’re a diverse team here at DOZ representing many different nationalities, and cultures....

Videos, Ebooks, Infographics

How to Make Money Marketing On Valentine’s Day

Dylan Kissane

A dozen red roses. A box of chocolates. A diamond ring delivered in a glass of champagne. If you thought that the only people who can make money on Valentine’s Day are selling flowers, desserts, or jewellery, you’re in for...

Marketing Resources

How To Leave Your Customers Happy and Begging for More

Dylan Kissane

Attracting potential customers is a marketing challenge, converting those potential customers into buyers is a sales challenge, and having those customers return is a challenge facing any service provider. Here at DOZ we’ve published plenty on attracting customers and there...

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