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Each agency and online marketing professionals have their own techniques and tools. However, when you are in the online marketing business, at some point there are some software you have to you use or at least try.
Below, discover our own selection of 10 of the best online marketing platforms.
1. Hubspot
Hubspot is the first inbound marketing software that provides all the tools you need to improve and manage your online marketing strategy. Hubspot allows professionals to:
- Attract leads by creating blog posts, infographics, ebooks, and videos that are engaging. It also helps you to optimize and share them on social media.
- Convert leads by setting up converting landing pages and CTA buttons.
- Collect information about your new customers to gain the loyalty of your buyers.
2. Exacttarget
Now part of Salesforce, Exacttarget integrates many tools to manage digital marketing strategies. The aim of ExactTarget services is to improve and make relationships easier between brands and consumers. Emailing, mobile, social, web, marketing automation, data and analytics, platform; thanks to this multi-channel approach, ExactTarget is one of the favorite online marketing platform.
3. Marketo
Marketo is a great marketing automation software. Thanks to its many applications and solutions, Marketo helps you to save time and to make multi-channel campaigns. This software is made for flexible online marketing strategies. It is easy to use, modern and powerful, this is why many online marketing professionals use it.
4. Marin Software
Marin Software is an all integrated online marketing platform specialized in online advertising management. Marin Software offers complete solutions to win revenue online. Paid search, display advertising, social advertising as well as mobile advertising, this software was made to improve your websites’ ROI.
5. Vocus
Who has never heard of Vocus? This online marketing platform is a simplified inbound marketing software. Thanks to its marketing and PR software, Vocus delivers marketing success. Its solutions allow businesses to develop and manage their online visibility and attract new clients.
6. Raventools
Another full stack marketing software called: Raven Tools. Raven Tools is an online marketing platform that uses four levers of online marketing: SEO, social media, content marketing, and PPC. Raven Tools allows businesses to manage and make complete reports.
7. Webceo
Web CEO is one of the best SEO software for your SEO campaigns reports. Web CEO lets you search for keywords, optimize websites, and monitor performances. This software can automate SEO operations and make it easier for teamwork. Moreover, Web CEO’s B2B solution helps your business to add value to your CMS and to become their exclusive partner with a great white label option.
8. Ginzametrics
Ginzametrics helps you to find and optimize keywords that fit your websites and that improve your organic traffic. Its complete dashboard let’s you monitor search, content and social data to get recommendations. More than a SEO software, Ginzametrics is made to drive search and content ROI.
9. SEMrush
This SEO software is used by professionals to analyze keywords competition. By comparing traffic websites, checking ranked keywords, SEMrush gives many useful data for your SEO strategy. These functionalities can complete other information that you get from Google tools, such as Google keyword planner, Google Analytics or Google Webmaster Tool; by getting related keywords, monthly research volume and figures about your organic keywords.
10. Last but not least: DOZ
(Disclaimer, I’m working at DOZ 🙂
How can I not mention DOZ! Our online marketing platform is building something unique to help websites to grow their organic audience and reach new international markets. Thanks to the curation of web marketers, DOZ is able to deliver ROI oriented campaigns with a focus on Search Engines, Social Media and Content Marketing. DOZ also brings high transparency to online marketing by allowing its clients to access every single task composing a campaign.
See why DOZ is becoming one of the best marketing software.
Are you using any other online marketing platform that you would like to share with us? Tell us why!
67 Comments
Exhaustive list of all the most important sites for the internet marketer.
How does one start their own platform?
How does one manage a marketing platform?
And is it only used to sell your goods or is it a trading platform where people trade there own goods and you profit out of it?
And is it age rendered 18 and above?
Thanks for your excellent and relevant article. This article has given me some ideas to work on. You have covered extremely important points. Thanks for sharing
Very useful and informative article
Thanks for sharing your knowledge with us.
Keep posting.
You can also use sepid.co service for $200 per month and get some applicable features.
These tools cover a huge range as far as what they do and can be utilized for in online marketing. Another aspect of online marketing that I think you missed, is content marketing, which tools like Opentopic are used for. They allow you to discover,curate and publish content directly to your social media feed, web application or newsletter template. They also help you monitor and track content performance.
Thanks for this short list but as I’m living in Canada I would like to bring to your attention a platform not really known outide US and CA but worth to mention : Gshiftlabs (I’m not working for them)
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Thanks for the list of marketing software, here are few more:
1. inBoundio PRO
2. Marketo
3. Pardot
4. Loopfuse
5. infusionsoft
6. Genius
7. Neolane
8. Demandforce
Thanks a lot for the list. I live in Ghana West Africa and I really want to enter internet marketing, I need help.
Really helpful list of online marketing platform. As an internet marketer i would appreciate these listing.
Hi Ryan,
We are glad to note that it was helpful for you.
Here an other article to move forward : https://www.doz.com/marketing-resources/10-online-marketing-tips-by-best-marketing-gurus
Excellent software for Internet based marketing. Though, most of them are not new to me, but still i got something new from here, thanks Ben Issa for the useful post!
Awesome write-up. I’m a regular visitor of your site and appreciate you taking the time to maintain the nice site. I will be a frequent visitor for a really long time.
Hi there! Do you use Twitter? I’d like to follow you if that would be ok. I’m absolutely enjoying your blog and look forward to new updates.|
Yes, sure. Follow us @DOZCOM. Thank you!
What about http://www.miin.co seems like similar to hubspot but without CRM, also waiting to see saleoid.com live (from India)
Hi Tor,
Thank you for your comment.
Those platform seems to be interesting.
If you want to learn more about marketing platform and their benefits, here an additional article :
https://www.doz.com/marketing-resources/top-5-benefits-using-online-marketing-campaign
Best,
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Thank you Ben Issa for the platform notes, im actually in kenya and im really in need of help about online marketing, i want to start a business selling african crafts in USA via online market but honestly have no idea where to start from. i’ll be glad if you help me through this.
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Hey Ben!
Great writing. Knowledge increasing and helpful too. Good Luck.
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thanks for the idea. this platforms are great
Good Post!
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Thanks for sharing this list! very helpful !
Nice and very informative post about online marketing because online marketing trend is increasing day by day and this field is really very secure and easy we can earn unlimited by online marketing and thank you for sharing 10 platforms for online marketing and keep posting.
I think a lots of website also doing very good jobs ,please add those also.Thanks for vailubale information
this gave an instant knowledge on digital platforms for marketing and the techniques where included perfectly
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And is it only used to sell your goods or is it a trading platform where people trade there own goods and you profit out of it?
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