Google having over 90% of the search engine market share worldwide, ranking on Google may seem like a task for website owners online. With over 3.5 billion searches a day and 1.2 trillion searches per year, searchers run to Google for everything and anything.
It is important to note that Google’s algorithms are continuously changing and updating as they are getting smarter. Remember, Google is not focused on penalizing websites for no reason. Their main goal is to ensure they provide the highest quality and the most relevant search results to their users. So in order for you to increase your website ranking on Google, you need to learn to optimize your site with the help of Search Engine Optimization (SEO).
SEO: The Key for Businesses and Websites
The main objective of every online business is to drive traffic to their website and improve their website ranking on search engines. SEO is the key for business and websites to be successful in this competitive digital marketing world. Gone are the traditional marketing techniques as everything is easily available online. People are conducting searches online on a daily basis whether they are in need of a product or a service.
A higher search engines rank will improve their sales and also help in obtaining leads. Once you build a website that ranks high on search engines, you can even implement a digital marketing strategy known as Rank and Rent. As long as you can rank website with the most common tools available, you will be able it rent. If you aren’t familiar with this term, read detailed info here on Diggity Marketing.
The Challenge of Implementing an SEO strategy
When it comes to implementing SEO strategies for your website, you need to take several components into consideration while building a site. As much as it helps in driving traffic to your site, you create an environment where users once they land on your web pages are satisfied with content, layout, navigation and many other things.
An excellent web hosting provider can help you accomplish in having a successful website as it improves website performance. With several hosting provider out there, Hosting Foundry has reviewed and compared some of the hosting services that cater to all businesses.
7 steps to improve your Google rankings in 2021
To make your SEO efforts achieve all your businesses goals, use these tips to improve your Google ranking in 2021:
1. High Quality Content
The blog section of your website has the highest capacity to draw traffic to your site. Indeed, each time a new blog post is added, a new page is indexed by Google.
The blogs you add to your website should be compelling and informative. As you know, Google appreciates high quality and relevant content so make sure your content is evergreen, comprehensive and fresh. The last thing you want is people visiting to your website and find outdated content.
The best way to keep your content fresh is to regularly update them with the latest trends and statistics. You can even optimize your blog post with keywords that are relevant to your niche. This can help in improving web ranks.
The goal is to post content appealing to your niche and your target audience. Thus increasing traffic, and revenue. If you want to learn how to monetize your blog, read this guide.
2. Use Targeted Keywords
Targeting keywords that are relevant to your niche is vital to improve your Google ranking.
A decade ago, it was easy to pack your web pages with as many keywords as possible to rank higher on search engines. Today, in order to be found easily by users, you must first build a strong foundation of keyword for your website. By strategically placing keywords ––your blogs, alt tags, title and description tags–– you will be able to drive more organic traffic to your website.
Long-tail keywords which are three to four word phrases tend to be less competitive and can help you rank faster. If your keywords match a user’s search on Google, your website has a greater chance of ranking higher for that search.
3. Link Building
Backlink are one of the top ranking for Googles and other search engines. It plays a key role in improving your website rank.
The objective is to attract kinks from trustworthy and authoritative websites. For this, you need to do some outreach and connect with other bloggers, publishers, and webmasters. Links from reputed domains on your website show Google that your site is credible which helps in increasing traffic and improve your search ranking.
Another great way is to ensure that your content is shareable on social media so that it can generate more backlinks quickly on multiple platforms. Offer your high-quality content to other sites who function in a similar niche as yourself. If your content matches all the criteria of newsworthy content, you will get featured on another site and also a link back to your website.
4. Optimize Your Website Performance
No matter how many SEO strategies you implement on your website, if your website does not create a pleasant user experience, you will lose customers and ultimately lose sales.
Your web design and structure can play a key role in creating a positive user experience. It will help in enhancing your website and send positive signals to Google. The more people stay on your site, the more likely they could turn into a customer.
If they fail to navigate your site easily and have a bad experience, they won’t hesitate to move on to another site. If too many users are bouncing off your site, it will penalize you in your web ranks.
5. Optimize Images and Videos
When people visit your site, your images are the first thing that grab their attention. Therefore, creating content with images and videos are a great way to make your content attractive and appealing to your target audience.
Featuring multimedia will always boost your website ranking and over all website performance. Infographics also help in visualizing your blog topics and encourage engagement.
Optimizing your images with alt tags or your videos with title and descriptions will improve your web ranking on Google and user experience. Ensure that your images adhere to all the SEO requirements such as descriptive file names and alt text.
6. Social Media Linking
Your social media platforms are a great way to drive traffic to your website. There, you can share your blog and other high-quality content to attract followers to your pages and build an excellent social profile.
You can link your website to your profiles and you blogs to your posts to garner more attention for your brand. Make your content easier to be shared amongst your target audience. If your content get shared on social platforms, you will be able to reach a wider audience. Likewise, you can link your social media channels to your website. This way, people can visit your social platforms as well.
Since social media is taking up nearly a third of the average user’s Internet time, and it may not have a direct impact on your website rank. But it will help build credibility and visibility. It also opens an opportunity to interact and engage with your prospects online. Connecting with people is essential when building your brand on social media platforms.
7. Mobile-Friendly Website
Many users indexes and crawls through mobile websites first. Google has made it very clear that it will include mobile-friendly sites as a ranking factor. Thus, having a website that can adapt to multi-screen devices of any use will help improve your organic search engine ranking.
With billions of people across the globe using their smart devices on a daily basis, optimizing your website so that it can be viewed on different screen sizes is a great way to rank higher.
As mentioned before Google ranks pages according to user experience. Your website should be easy to read and navigate. You never know which device a user might be using!
As people have easy access to the internet through their smartphones, the number of people accessing websites through mobiles are only going to rise in the coming years.
Key Takeway
By using the aforementioned steps, website owners can enhance their website performance and boost their website ranks.
Remember, Rome wasn’t build in a day and these changes won’t just happen overnight. Ensure that you test and track every strategy and make the necessary shift according to your niche.
104 Comments
This blog is very useful. All of this steps are very useful to improve the ranking of the website.
This is the right blog for anyone who wants to find out about this topic. You realize so much its almost hard to argue with you (not that I actually would want…HaHa). You definitely put a new spin on a topic thats been written about for years. Great stuff, just great!
Awsome article and right to the point. I don’t know if this is truly the best place to ask but do you folks have any thoughts on where to hire some professional writers? Thx 🙂
Please let me know if you’re looking for a author for your site. You have some really great posts and I believe I would be a good asset. If you ever want to take some of the load off, I’d love to write some material for your blog in exchange for a link back to mine. Please blast me an email if interested. Cheers!
Thanks for every other informative site. Where else could I get that kind of information written in such a perfect means? I’ve a mission that I am just now working on, and I’ve been at the glance out for such information.
I’ve learn several just right stuff here. Definitely worth bookmarking for revisiting. I surprise how much effort you put to create this kind of magnificent informative website.
Spot on with this write-up, I actually assume this web site wants much more consideration. I’ll in all probability be again to learn way more, thanks for that info.
Whats up this is somewhat of off topic but I was wanting to know if blogs use WYSIWYG editors or if you have to manually code with HTML. I’m starting a blog soon but have no coding skills so I wanted to get advice from someone with experience. Any help would be greatly appreciated!
hello there and thank you for your information – I have certainly picked up something new from right here. I did however expertise a few technical issues using this site, since I experienced to reload the web site lots of times previous to I could get it to load properly. I had been wondering if your web hosting is OK? Not that I am complaining, but sluggish loading instances times will often affect your placement in google and can damage your quality score if advertising and marketing with Adwords. Well I’m adding this RSS to my email and can look out for much more of your respective interesting content. Make sure you update this again very soon..
I do accept as true with all the ideas you’ve introduced for your post. They are very convincing and can certainly work. Nonetheless, the posts are very quick for beginners. May just you please prolong them a little from next time? Thank you for the post.
I was wondering if you ever considered changing the layout of your website? Its very well written; I love what youve got to say. But maybe you could a little more in the way of content so people could connect with it better. Youve got an awful lot of text for only having 1 or two pictures. Maybe you could space it out better?
Pretty portion of content. I simply stumbled upon your site and in accession capital to say that I get in fact loved account your weblog posts. Any way I’ll be subscribing on your augment or even I fulfillment you get right of entry to constantly rapidly.
I like this post, enjoyed this one thanks for posting.
My spouse and I stumbled over here different web address and thought I should check things out. I like what I see so now i’m following you. Look forward to going over your web page yet again.
I have recently started a blog, the info you provide on this web site has helped me tremendously. Thanks for all of your time & work.
You have brought up a very great points, appreciate it for the post.
Rattling good visual appeal on this web site, I’d rate it 10 10.
I like this post, enjoyed this one appreciate it for posting.
I’m still learning from you, as I’m trying to reach my goals. I certainly enjoy reading everything that is written on your site.Keep the aarticles coming. I liked it!
Very interesting topic, regards for putting up.
Wow, marvelous blog layout! How long have you been blogging for? you make blogging look easy. The overall look of your website is excellent, as well as the content!
I am very happy to read this. This is the kind of manual that needs to be given and not the accidental misinformation that’s at the other blogs. Appreciate your sharing this greatest doc.
Thank you for every other informative site. Where else could I am getting that kind of information written in such a perfect approach? I’ve a challenge that I’m just now operating on, and I have been at the look out for such information.
I think you have remarked some very interesting points, thankyou for the post.
I like this post, enjoyed this one appreciate it for putting up. “Fear not for the future, weep not for the past.” by Percy Bysshe Shelley.
Hello There. I found your blog using msn. This is a really well written article. I’ll be sure to bookmark it and return to read more of your useful information. Thanks for the post. I will definitely return.
I simply couldn’t go away your web site prior to suggesting that I actually loved the standard information a person provide for your guests? Is going to be again ceaselessly to check out new posts
Neat blog! Is your theme custom made or did you download it from somewhere? A design like yours with a few simple adjustements would really make my blog jump out. Please let me know where you got your design. Thank you
Rattling excellent visual appeal on this internet site, I’d rate it 10 10.
Good write-up, I’m normal visitor of one’s website, maintain up the excellent operate, and It’s going to be a regular visitor for a long time.
Good day! I simply would like to give an enormous thumbs up for the great data you might have right here on this post. I can be coming again to your weblog for extra soon.
I?¦m not positive the place you are getting your information, but good topic. I needs to spend some time studying much more or figuring out more. Thanks for great info I was looking for this information for my mission.
The subsequent time I read a weblog, I hope that it doesnt disappoint me as a lot as this one. I imply, I do know it was my option to read, but I truly thought youd have something attention-grabbing to say. All I hear is a bunch of whining about one thing that you can repair in the event you werent too busy looking for attention.
Rattling superb visual appeal on this site, I’d rate it 10 10.
I simply wished to thank you very much once again. I’m not certain the things I would’ve followed in the absence of the entire techniques revealed by you about my industry. It had been a real intimidating situation for me personally, nevertheless spending time with the very specialised fashion you handled that took me to cry for contentment. I am just thankful for the assistance and thus hope that you are aware of a great job that you’re providing teaching the rest through your blog. More than likely you haven’t encountered all of us.
Great – I should certainly pronounce, impressed with your site. I had no trouble navigating through all the tabs as well as related information ended up being truly easy to do to access. I recently found what I hoped for before you know it at all. Quite unusual. Is likely to appreciate it for those who add forums or something, website theme . a tones way for your client to communicate. Nice task.
Spot on with this write-up, I really suppose this web site wants far more consideration. I’ll probably be again to read far more, thanks for that info.
excellent post.Never knew this, thankyou for letting me know.
Howdy! I’m at work browsing your blog from my new iphone 3gs! Just wanted to say I love reading through your blog and look forward to all your posts! Keep up the fantastic work!
I am perpetually thought about this, thanks for putting up.
Nice blog here! Also your site loads up fast! What host are you using? Can I get your affiliate link to your host? I wish my website loaded up as quickly as yours lol
Utterly indited articles, regards for selective information. “Life is God’s novel. Let him write it.” by Isaac Bashevis Singer.
I’ve been browsing online more than three hours today, yet I never found any interesting article like yours. It is pretty worth enough for me. Personally, if all website owners and bloggers made good content as you did, the net will be a lot more useful than ever before.
Thanks for helping out, wonderful info .
Nice read, I just passed this onto a colleague who was doing a little research on that. And he just bought me lunch because I found it for him smile Thus let me rephrase that: Thanks for lunch! “The capacity to care is what gives life its most deepest significance.” by Pablo Casals.
When I initially commented I clicked the “Notify me when new comments are added” checkbox and now each time a comment is added I get four emails with the same comment. Is there any way you can remove people from that service? Thank you!
Somebody essentially help to make seriously posts I would state. This is the very first time I frequented your website page and thus far? I surprised with the research you made to create this particular publish incredible. Wonderful job!
Outstanding post, you have pointed out some great details , I as well believe this s a very superb website.
My developer is trying to convince me to move to .net from PHP. I have always disliked the idea because of the expenses. But he’s tryiong none the less. I’ve been using Movable-type on various websites for about a year and am concerned about switching to another platform. I have heard excellent things about blogengine.net. Is there a way I can import all my wordpress content into it? Any help would be really appreciated!
Thanks for another informative site. Where else could I get that type of information written in such a perfect way? I have a project that I am just now working on, and I have been on the look out for such information.
This site is my aspiration, very superb pattern and perfect subject matter.
Can I just say what a relief to find someone who actually knows what theyre talking about on the internet. You definitely know how to bring an issue to light and make it important. More people need to read this and understand this side of the story. I cant believe youre not more popular because you definitely have the gift.
F*ckin’ remarkable things here. I am very glad to see your article. Thanks a lot and i am looking forward to contact you. Will you kindly drop me a mail?
This blog is definitely rather handy since I’m at the moment creating an internet floral website – although I am only starting out therefore it’s really fairly small, nothing like this site. Can link to a few of the posts here as they are quite. Thanks much. Zoey Olsen
I’m curious to find out what blog platform you’re working with? I’m experiencing some small security problems with my latest website and I’d like to find something more risk-free. Do you have any suggestions?
I’ve been browsing online more than three hours lately, yet I never found any attention-grabbing article like yours. It is pretty worth sufficient for me. In my opinion, if all site owners and bloggers made excellent content as you did, the net will probably be a lot more helpful than ever before.
I have been examinating out a few of your stories and i must say pretty good stuff. I will definitely bookmark your blog.
I do not even know how I ended up here, but I thought this post was great. I don’t know who you are but definitely you are going to a famous blogger if you aren’t already 😉 Cheers!
An impressive share, I just given this onto a colleague who was doing a little analysis on this. And he in fact bought me breakfast because I found it for him.. smile. So let me reword that: Thnx for the treat! But yeah Thnkx for spending the time to discuss this, I feel strongly about it and love reading more on this topic. If possible, as you become expertise, would you mind updating your blog with more details? It is highly helpful for me. Big thumb up for this blog post!
Yesterday, while I was at work, my sister stole my iPad and tested to see if it can survive a 25 foot drop, just so she can be a youtube sensation. My apple ipad is now broken and she has 83 views. I know this is completely off topic but I had to share it with someone!
This internet site is my intake, real wonderful pattern and perfect written content.
Thank you for your entire effort on this site. Ellie enjoys making time for internet research and it is simple to grasp why. My spouse and i notice all concerning the powerful tactic you create precious thoughts on your blog and therefore invigorate participation from the others on that theme plus our favorite daughter is really understanding so much. Have fun with the rest of the year. Your performing a first class job.
Write more, thats all I have to say. Literally, it seems as though you relied on the video to make your point. You definitely know what youre talking about, why waste your intelligence on just posting videos to your weblog when you could be giving us something enlightening to read?
Nice post. I be taught one thing more challenging on completely different blogs everyday. It is going to all the time be stimulating to read content from other writers and apply a bit of one thing from their store. I’d favor to make use of some with the content material on my blog whether or not you don’t mind. Natually I’ll give you a link on your internet blog. Thanks for sharing.
It is really a nice and helpful piece of info. I am glad that you shared this useful info with us. Please keep us up to date like this. Thanks for sharing.
Does your blog have a contact page? I’m having a tough time locating it but, I’d like to shoot you an e-mail. I’ve got some creative ideas for your blog you might be interested in hearing. Either way, great blog and I look forward to seeing it improve over time.
Would love to forever get updated outstanding blog! .
Spot on with this write-up, I really suppose this web site needs much more consideration. I’ll in all probability be again to learn rather more, thanks for that info.
I’m curious to find out what blog system you happen to be utilizing? I’m having some minor security issues with my latest blog and I’d like to find something more safe. Do you have any recommendations?
Your style is so unique compared to many other people. Thank you for publishing when you have the opportunity,Guess I will just make this bookmarked.2
Thank you for the good writeup. It actually was once a amusement account it. Look complex to more brought agreeable from you! However, how could we communicate?
I would like to thnkx for the efforts you have put in writing this blog. I am hoping the same high-grade blog post from you in the upcoming as well. In fact your creative writing abilities has inspired me to get my own blog now. Really the blogging is spreading its wings quickly. Your write up is a good example of it.
Hi! I’m at work browsing your blog from my new iphone 4! Just wanted to say I love reading your blog and look forward to all your posts! Keep up the outstanding work!
I enjoy reading through and I believe this website got some truly useful stuff on it! .
You could certainly see your skills within the work you write. The arena hopes for even more passionate writers such as you who aren’t afraid to mention how they believe. Always follow your heart. “If you feel yourself falling, let go and glide.” by Steffen Francisco.
It¦s really a great and useful piece of info. I¦m happy that you shared this helpful info with us. Please keep us informed like this. Thanks for sharing.
Whats Taking place i am new to this, I stumbled upon this I’ve found It positively useful and it has helped me out loads. I am hoping to contribute & help different users like its helped me. Great job.
You have brought up a very excellent details, appreciate it for the post.
Write more, thats all I have to say. Literally, it seems as though you relied on the video to make your point. You definitely know what youre talking about, why waste your intelligence on just posting videos to your weblog when you could be giving us something informative to read?
of course like your web-site however you have to take a look at the spelling on several of your posts. Several of them are rife with spelling issues and I find it very bothersome to tell the truth nevertheless I¦ll certainly come again again.
Some truly nice and useful info on this website , besides I believe the design holds fantastic features.
Good post and right to the point. I am not sure if this is truly the best place to ask but do you folks have any thoughts on where to hire some professional writers? Thx 🙂
You are my breathing in, I own few web logs and very sporadically run out from to post .
Normally I don’t read article on blogs, however I would like to say that this write-up very compelled me to check out and do so! Your writing taste has been surprised me. Thank you, very great article.
Super-Duper site! I am loving it!! Will come back again. I am bookmarking your feeds also
I was curious if you ever considered changing the layout of your website? Its very well written; I love what youve got to say. But maybe you could a little more in the way of content so people could connect with it better. Youve got an awful lot of text for only having 1 or two images. Maybe you could space it out better?
Great wordpress blog here.. It’s hard to find quality writing like yours these days. I really appreciate people like you! take care
Hi, Neat post. There’s a problem with your web site in internet explorer, would check this… IE still is the market leader and a large portion of people will miss your magnificent writing due to this problem.
I have read some good stuff here. Certainly value bookmarking for revisiting. I wonder how much effort you place to make this type of magnificent informative web site.
It’s appropriate time to make some plans for the future and it is time to be happy. I’ve read this post and if I could I wish to suggest you some interesting things or suggestions. Maybe you could write next articles referring to this article. I want to read more things about it!
Hi there this is kinda of off topic but I was wanting to know if blogs use WYSIWYG editors or if you have to manually code with HTML. I’m starting a blog soon but have no coding know-how so I wanted to get guidance from someone with experience. Any help would be greatly appreciated!
Hey very cool web site!! Man .. Excellent .. Wonderful .. I’ll bookmark your website and take the feeds additionally?KI’m happy to find numerous useful information here within the put up, we want work out extra techniques in this regard, thanks for sharing. . . . . .
WONDERFUL Post.thanks for share..extra wait .. …
I do like the way you have framed this specific situation and it really does present me a lot of fodder for consideration. Nevertheless, through what precisely I have observed, I only trust when other commentary stack on that people continue to be on issue and in no way embark on a soap box involving the news of the day. Anyway, thank you for this excellent point and while I can not necessarily agree with this in totality, I value the viewpoint.
Great beat ! I wish to apprentice while you amend your site, how can i subscribe for a blog site? The account helped me a acceptable deal. I had been a little bit acquainted of this your broadcast offered bright clear idea
Oh my goodness! a tremendous article dude. Thank you Nevertheless I’m experiencing problem with ur rss . Don’t know why Unable to subscribe to it. Is there anybody getting an identical rss downside? Anybody who knows kindly respond. Thnkx
Hi there, simply changed into alert to your weblog through Google, and located that it is truly informative. I’m gonna watch out for brussels. I will appreciate in the event you proceed this in future. Numerous other folks might be benefited out of your writing. Cheers!
Spot on with this write-up, I actually suppose this website needs way more consideration. I’ll in all probability be again to learn way more, thanks for that info.
Hello my loved one! I wish to say that this post is amazing, great written and come with almost all significant infos. I’d like to look extra posts like this .
he blog was how do i say it… relevant, finally something that helped me. Thanks
F*ckin’ remarkable issues here. I am very happy to look your article. Thank you so much and i am having a look ahead to contact you. Will you please drop me a e-mail?
My spouse and I absolutely love your blog and find many of your post’s to be exactly what I’m looking for. Would you offer guest writers to write content available for you? I wouldn’t mind composing a post or elaborating on a number of the subjects you write regarding here. Again, awesome site!
It’s laborious to search out knowledgeable people on this subject, however you sound like you recognize what you’re talking about! Thanks
Hiya, I am really glad I’ve found this info. Today bloggers publish just about gossips and net and this is really irritating. A good blog with exciting content, that is what I need. Thank you for keeping this web site, I’ll be visiting it. Do you do newsletters? Can not find it.