B2B Social Media Strategies for Any Industry
John DOZ
What encompasses a sound B2B social media strategy? Common answers will include addressing the correct target audience, providing regular updates and obtaining valuable feedback in order to hone an ongoing marketing campaign. While all of these observations are true, a...
Introduction to Media Planning
John DOZ
If your recent online marketing campaigns are leaving much to be desired, the chances are high that you might not be leveraging the concept of media planning to its fullest extent. Virtual advertising has advanced in leaps and bounds, so...
5 Powerful Ways to Combine Social Media and Email Marketing
John DOZ
Social media and email are two of the most important digital marketing channels in 2021, but they can only do so much on their own. Both platforms are most effective when combined with each other as well as other channels...
How to Set up And Optimize a Facebook Business Page
dylan
Facebook is currently the world’s most popular social media platform used by businesses of all shapes and sizes. Facebook Pages help your brand to promote and share its value-add, as well as to assist in customer support. According to...
Content & Blogging, Marketing Resources, Search Engines, Social Media
10 Ways to Boost Your Brand with Social Media Stories
dylan
Social media has established itself as a wonderful platform that binds everyone together at one place. Whether you are a marketer, an entrepreneur, a millennial, or a designer, your foremost aim is to connect with your people – people who...
Integrating Instagram for business In Social Media Marketing Ensures Business Growth
dylan
The key to getting and engage a larger audience is integrating Instagram and social media marketing. This key will also ensure the desired success and growth of your business. However, this is not an easy path to follow as...
Content & Blogging, Marketing Resources, Social Media
How to Create an Effective Content Marketing Strategy in 2019
dylan
Content marketing is a very hot topic nowadays, especially in the digital marketplace where every fish wants to become a shark, and then every shark wants to become a whale. The importance of content is growing abruptly, as most...
Content & Blogging, Marketing Resources, Search Engines, Social Media
Marketing Translation: Are your messages getting lost ?
John DOZ
At first glance, marketing to a foreign audience may seem like a relatively straightforward task. You take your current content and simply translate it from the source language to the language of your overseas customers, and you’re good to...
Marketing Resources, Social Media, Videos, Ebooks, Infographics
How Brands Engage Their Audience for Thanksgiving Day
John DOZ
Thanksgiving is one of the biggest holidays on the calendar for brands as it provides an opportunity to boost engagement with consumers and advertise their new (and discounted) products. This infographic is about Thanksgiving-related activity by U.S. brands on social...