• Posts tagged : Google Analytics

Marketing Platform

Search Engines

11 Free SEO Tools to Instantly Improve Your Google Ranking in 2019


  Search engine optimization (SEO) is the fundamental concept of the Internet era. Only high-quality and well-optimized websites can count on the first page in engine searches and genuinely enjoy the benefits of global exposure.   The SEO tools have...

Content & Blogging

The Nine Reasons People Read Blogs

Dylan Kissane

So you’ve invested in a content strategy, employed some great creative, and you’re publishing new blog posts regularly. You’ve got traffic arriving on your site, you’re converting some of that traffic from casual reader into converted customer and things are...

Analytics & Metrics

Website Traffic: What to Know and How to Grow

Dylan Kissane

When you first open up Google Analytics it is easy to be overwhelmed by the sheer amount of data that the software presents to you about your website traffic. There’s information about everything, from the type of device users, their...

Marketing Resources

4 Steps to a Lower Bounce Rate

Dylan Kissane

Ask any content manager for a list of the metrics they track daily and you’ll be sure to hear the words ‘bounce rate’. And unlike page views, unique visitors, and qualified visitors, when it comes to the bounce rate the...

Marketing Resources, Search Engines

5 Guiding Steps for SEO 101

Kathy Lam

Search Engine Optimization (SEO) can be a useful tool for many small and medium-sized businesses that do not have tremendous budget for paid search and paid ads. “But I don’t have any budget to hire an experienced webmaster either!” Well,...

Analytics & Metrics

Why is Google Analytics Doubling Stats?

Cécile R.

UPDATE (4/16/2014): A few days ago Google Analytics issued a message to let users know Universal properties created prior December 2013 could be doubling stats and fixing themselves on their own. Google is currently working on this issue. Have you noticed...

Videos, Ebooks, Infographics

YouTube Statistics? Google Analytics to the Rescue!

Ben Issa

There are some people who get their online video at sites like Live Leak or Vimeo. But if you’re like most people, when you think online video you think one place: YouTube. Today the Google-owned web property dominates online video...

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