The Future of Content Marketing: 6 Biggest Trends to Look Out for in 2021-2022
John DOZ
There is no secret that marketing has always been and still is a cornerstone of business success. Regardless of the scope and niche of business, it is marketing that helps it connect with its current and potential clients and generate...
Software Outsourcing, Digital Agencies, and COVID-19: How Have Remote Teams Become More Productive?
John DOZ
Have you noticed that more and more and more of your business associates and friend are boasting about how their productivity levels skyrocketed after switching to working from home? The phenomenon is not equally present in all industries but the...
Introduction to Media Planning
John DOZ
If your recent online marketing campaigns are leaving much to be desired, the chances are high that you might not be leveraging the concept of media planning to its fullest extent. Virtual advertising has advanced in leaps and bounds, so...
5 Mobile Marketing Trends this 2021
John DOZ
With the number of people choosing to shop through their phones rather than in-store, the number of smartphone users is growing by the day In fact, more than 275 million Americans own a smartphone, of which 79% have made a...
How to Integrate a PPC Campaign Together with a Targeted SEO Strategy
John DOZ
When should you use a targeted PPC campaign and how does SEO fit into the equation? This is arguably one of the most important questions that needs to be addressed if you hope to leverage the full power of your...
How COVID-19 Is Affecting eCommerce Businesses Today
John DOZ
The COVID-19 pandemic has shaken the entire world, changing our reality to an uncertain one. It’s a difficult time for everybody, particularly in the business world. The economy is stifling due to businesses temporarily shutting down operations while others struggle...
5 Powerful Ways to Combine Social Media and Email Marketing
John DOZ
Social media and email are two of the most important digital marketing channels in 2021, but they can only do so much on their own. Both platforms are most effective when combined with each other as well as other channels...
7 Reasons Branding Is More Important Than Ever
John DOZ
It’s easy to answer the question, which reasons make branding more important than ever? Just think about the last three products you bought. Are they branded? Did the brand influence your purchasing decision even a little bit? Well, there you...
7 UX Principles To Apply To Your SEO Strategy
John DOZ
When talking about user experience, beginner web designers tend to focus on what’s happening on a particular web page. While this is a crucial element that should be optimized, UX strategies should focus on other things, such as your email...