• Posts tagged : digital marketing strategy

Marketing Platform

Marketing Resources

5 Ways To Increase Your Conversion Rate in Multilingual Marketing Platforms

John DOZ

Conversion rate is a vital metric that marketers should always consider when setting up their campaigns as it records the number of audiences who do their desired action. These actions could include sales, subscriptions, app downloads, or in-app purchases. It...

Social Media

Introduction to Media Planning

John DOZ

If your recent online marketing campaigns are leaving much to be desired, the chances are high that you might not be leveraging the concept of media planning to its fullest extent. Virtual advertising has advanced in leaps and bounds, so...

Social Media

5 Powerful Ways to Combine Social Media and Email Marketing

John DOZ

Social media and email are two of the most important digital marketing channels in 2021, but they can only do so much on their own. Both platforms are most effective when combined with each other as well as other channels...

Search Engines

7 UX Principles To Apply To Your SEO Strategy

John DOZ

When talking about user experience, beginner web designers tend to focus on what’s happening on a particular web page. While this is a crucial element that should be optimized, UX strategies should focus on other things, such as your email...

Content & Blogging

10 Content Marketing Mistakes You’re Making Right Now

John DOZ

The good news about content marketing is it can be the most cost-effective and powerful advertising you do for your company. According to Aberdeen, the leading companies in content marketing experience 7.8 times as much growth in unique site traffic...

Content & Blogging

7 Unconventional Tips for Writing Content that Converts into Sales

John DOZ

Writing content that boosts sales is a challenging task. People often think the sense of creativity is going to be enough for their success. Unfortunately, effective content marketing requires a bit more than that. Business owners need to know the...

Search Engines

Crucial Facts You Should Know About Conversion Rate Optimization

John DOZ

It is marketing which is playing a significant role in the business sector; it has become part of the fundamental attributes to lead a successful business in the present economic context over the period. The present era has unfolded itself...

DOZ News

Welcome to the Week #4

Dylan Kissane

Welcome to the week! I don’t know about you but I’m planning on having a good week. I’m full of energy, I’m motivated, I’ve got a plan, and I’m going to be pumping out the fresh copy and designing up...

Marketing Resources

3 Reasons You Need a Website Audit

Dylan Kissane

When clients come to DOZ for help managing, strategizing, and delivering their digital marketing one of the first things we almost always recommend is a website audit. The reason we do is simple. A website audit is the fundamental first...

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