Marketing Resources, Social Media, Videos, Ebooks, Infographics
How Brands Engage Their Audience for Thanksgiving Day
John DOZ
Thanksgiving is one of the biggest holidays on the calendar for brands as it provides an opportunity to boost engagement with consumers and advertise their new (and discounted) products. This infographic is about Thanksgiving-related activity by U.S. brands on social...
How to Build an Effective Backlinking Strategy
John DOZ
Backlink, as the name suggests is a link which comes back to your website from external sources. This is the reason why the term is also known as external backlinks as well as inbound links. Backlinks from relevant websites tend...
Enlightening Tips for Marketing Online Your Small Business
John DOZ
In 2018, a lot of small businesses are feeling intimidated by the world of online marketing. There’s no denying there’s been a rise in competition in recent years. With so many big-name businesses seeming to dominate the digital world, it...
Creative Ways to Increase Your Company Visibility
John DOZ
You want your company to reach all possible audiences. You want your brand to be familiar to (and loved by) all your customers. However, to achieve this reach and familiarity, you must increase your company’s visibility. It’s not enough to...
4 Golden Rules for Social Media Content Strategy
Lina Albin-Azar
As I explained in my previous post “Why Social Media Matters to Your Business”, social networks matter. However, with the dozens of possibilities, it can be hard at times to select the right Social Media Content Strategy for your business,...
7 Steps to Take Right Now to Secure Your Mobile Strategy
John DOZ
According to report conducted by Statista in 2017, mobile devices accounted for 49.7 percent of all web page views worldwide. The same study suggests that global mobile data traffic is expected to increase sevenfold by 2021. With mobile usage increasing...
Marketing Resources, Social Media, Videos, Ebooks, Infographics
Innovative Influencer Marketing Strategies for Your Brand’s Success
John DOZ
Tweets by influencers marketing are 5.7X times more likely to compel people to purchase a product. In fact, 54% of women respondents in a survey by Bloglovin’ purchased a product that an influencer recommended. These are some of the statistics...
Working Smart: 4 Steps Towards Productivity
Lina Albin-Azar
As I have been busy with Varanida lately, I am still finishing up the social media articles. Meanwhile, today, I would like to talk about productivity. Many people mistake being busy with productivity. I would like to make it clear...
Content & Blogging, Search Engines
Guest Blogging: Creative Ways to Make You Increase Your SEO Gains
John DOZ
SEO campaigns flourish on the quality of content, and every marketer is well aware of it. Since content aids communication with the audience and builds relationships, it plays a vital role in creating audience engagement. Given that SEO success depends...