Marketing Resources, Search Engines
3 Tips for Writing Amazing Google AdWords Text Ad Copy
John DOZ
Over the past few years, brands from different industries have been getting more and more interested in putting more money into online advertising. You can see it for yourself from the recent report by eMarketer. According to it, the majority...
How to Attract More Visitors on Your Website ?
John DOZ
This is an article by Marion. She is a French young mum currently on parental leave. After graduating in English studies and then getting a master’s in publishing studies, she worked as a digital manager in a small publishing house....
Demystifying Google ’s Dreaded Panda, Penguin, and Hummingbird Algorithms
John DOZ
This is an article by Selina Jenkins and Cook. Selina is an SEO Chicago consultant working with businesses and government agencies. She has over 18 years experience in the industry. You can find her on Twitter and LinkedIn. Cook is...
5 First Steps to Search Engine Optimization
John DOZ
The following post was contributed by Pat Ahern, online marketing expert on DOZ. Shortly after building a client website, I often receive a confused email from the client asking why their website isn’t ranking on the first page of Google search...
How To Deploy a Search Engine Marketing Strategy
Dylan Kissane
Attracting traffic to your site via a search engine results page (SERP) can be tough. And if you don’t have an effective and all-encompassing search engine marketing strategy, it can be worse than tough. It can be almost impossible. What...
AngularJS: Index and Supercharge Your SEO
Faouzi EL YAGOUBI
AngularJS is a good framework for building websites and apps because it makes them much faster and richer for users. But there’s one problem every developer faces when pushing their AngularJS product: Search Engines Optimization, or SEO. Quality...
21 Ways to Optimize Your Site for Baidu
Dylan Kissane
When it comes to China there’s really only one search engine in town: Baidu. In the same way that Google dominates the search space in the United States, Baidu dominate the mainland China search market. A combination of government restrictions,...
Seznam Takes on Google in the Czech Republic
Dylan Kissane
When it comes to search and search engine marketing there is one word that comes to the top of almost everybody’s mind: Google. There’s good reason for this. In the United States and in Western Europe, in Australia, in South...
DOZ White Paper #2: Beyond Google
Dylan Kissane
When it comes to search engines one name continues to dominate the globe: Google. So complete is Google’s dominance that – globally – more than 90% of all searches are completed on a Google-powered search engine. Whether desktop, mobile, or...