7 Reasons Branding Is More Important Than Ever
John DOZ
It’s easy to answer the question, which reasons make branding more important than ever? Just think about the last three products you bought. Are they branded? Did the brand influence your purchasing decision even a little bit? Well, there you...
How to Segment Your Audience and Generate Sales
John DOZ
How you engage with your friends, kids, co-workers, parents, partner, or siblings most likely differs with each group. While you might be chatty with your friends, the conversations with your co-workers may be more formal. The same goes for your...
Marketing Resources, Search Engines
3 Tips for Writing Amazing Google AdWords Text Ad Copy
John DOZ
Over the past few years, brands from different industries have been getting more and more interested in putting more money into online advertising. You can see it for yourself from the recent report by eMarketer. According to it, the majority...
5 Outstanding Pro Tips for Easy and Successful Business Blogging
John DOZ
This is an article by Jim Wilson. He is a reputed blogger and web developer. You can also read many books written by him. He has also written guide on how to make a goal-driven blog to help his readers achieve...
Nail Your Web Design to Send Conversions Soaring
John DOZ
This is a guest post by Damien Kici. Damien is an all-round Digital Marketing professional with a keen interest for innovative technology. Although audio engineering is his true passion, writing about emerging tech trends and gadgets satisfies him just as much....
The Google Tax & the Media’s Imagination Problem
Dylan Kissane
Read the Wikipedia article on the printing press and you’ll see it is described in glowing terms wherein: …the invention and spread of the printing press was one of the most influential events in the second millennium revolutionizing the way...
Three Reasons Why Microsoft is Paying $26 B for LinkedIn
Dylan Kissane
News broke today that Microsoft is set to acquire professional social networking site LinkedIn. In an all-cash deal worth $26.2 billion the giant of professional software offer is worth $196 per share, a significant premium over LinkedIn’s Friday closing price...
What Your Business Should Learn from the IDF
Dylan Kissane
In the business world we often use words and phrases that suggest conflict. We talk about being “at war” with our competitors, we talk about “taking a hit” when a product underperforms, and we use terms like “walking wounded” and...
Seven Steps to Organizing Your Paper in a Paperless World
John DOZ
Doug Cunnington writes for iTestCash.com providing information and products to better organize and protect startups, small businesses and growing companies. Follower him on Twitter or visit his Facebook page. Many offices rely heavily on technology for their day-to-day workings, not...