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Marketing Resources

Tech & Startups

Tesla Model 3: 6 Keys For a Winning Marketing Strategy Part 1

Lina Albin-Azar

Last Monday, Tesla passed the $1 trillion stock bar. With the launch of the Tesla Model 3 at the beginning of the year, and the rumor of Hertz’ huge order of 100.000 cars last week, the stock market drove itself...

Marketing Resources

Changes in SEO: What Your Business Needs to Focus on Today

John DOZ

Search engine optimization evolves year after year as search engines like Google continue to change and improve algorithms. Knowledge of the key ranking factors that change the way businesses optimize their websites is crucial to keeping or improving current rankings....

Marketing Resources

From Kanye to Ye : 5 Signs Your Business Needs a New Identity

Lina Albin-Azar

Last week Kanye West changed his name to Ye. Not only was Ye his surname, but also his 2018 album title. The music celebrity is currently divorcing his wife Kim Kardashian. Although he does invoke the religious influence of his...

Content & Blogging

Fact-Checking In Marketing: Why Do You Need It?

John DOZ

Marketing has a unique edge over sales; it is a lot more customer-centric than sales. A marketer – unlike his sales counterpart, cares a lot more than just the one-off profit he could make from any particular customer, hence he...

Marketing Resources

How to Organize the Right Social Media Strategy to Develop Your Website

John DOZ

“Social media strategy isn’t rocket science, but it might as well be if you don’t know what you’re doing”- Sherree Mongrain. In today’s world, organizing a thorough social media strategy is an integral part of website development. The perfect strategy...

Marketing Resources

A Guide for Writing Product Descriptions

John DOZ

Do you have a truly amazing product that you wish to market to the general public? Perhaps one of the services which your firm offers is set to revolutionize a specific industry. In either of these cases, providing detailed descriptions...

Marketing Resources

UX For Enterprise: 3 Biggest Challenges (And How To Tackle Them)

John DOZ

The words “corporate” and “design” are harmless when they are not related to each other, but when they are together, everything is different. The UX of enterprise apps has a pretty bad reputation. If you’re thinking about enterprise software, and...

Marketing Resources

What is a conversion in digital marketing and how to get more?

John DOZ

When it comes to digital marketing, jargon can be confusing and intimidating. But don’t worry. In this article, we’ll go over what conversions are and how to generate more conversions in your e-commerce store. Conversions: the basics A conversion is...

Social Media

B2B Social Media Strategies for Any Industry

John DOZ

What encompasses a sound B2B social media strategy? Common answers will include addressing the correct target audience, providing regular updates and obtaining valuable feedback in order to hone an ongoing marketing campaign. While all of these observations are true, a...

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