• Posts tagged : music

Marketing Platform

Videos, Ebooks, Infographics

What You Can Learn from the Most Viewed YouTube Videos

Lina Albin-Azar

YouTube is an online video support. It has over billion users which, according to the website, matches ‘almost one-third of all people on the Internet’. Indeed, everyday YouTube generates billions of views. ‘YouTube overall, and even YouTube on mobile alone, reaches more...

Marketing Resources

Tokio Hotel – How to Reach Success With Good Marketing

Lina Albin-Azar

“Devilish” is the ancient name of the Tokio Hotel rock music group. Launched in 2001 when the leader Bill Kaulitz was only 12. The group saw a impressive increase since 2005 with its name change, and the first records of original songs. Since...

Marketing Resources

How to Make Your Business Go Global – K-Pop Inspiration

Lina Albin-Azar

Do you know anything about G-Dragon? Ji-Young Kwon? No? And BIGBANG? Not the theory. Not the show. The music group. Okay, and K-Pop? Sounds familiar? No? Anyways, unless you have teenagers, or girl friends that love Asian culture, it is...

Videos, Ebooks, Infographics

AMV, Content Repurposing, and Mashup Marketing

Dylan Kissane

It’s a truism of content marketing: it takes time to create something good. When you’ve poured many hours into a blog post, a video blog or podcast, an ebook, white paper, or a slide deck for a conference, it’s the...

Videos, Ebooks, Infographics

Music, The Stump, and Political Branding

Dylan Kissane

With elections and referendums in full swing in the United States, in Australia, and in the United Kingdom the nightly news and the morning newspaper are becoming dominated by politicians, political parties, and their supporters. There are attacks from one...

Marketing Resources

Pave Your Way to Rock Star Success

Lina Albin-Azar

Today the music world celebrates the birthday of Jean-Philippe Smet. Haven’t heard of him? It’s no surprise. Like many would-be rock stars Smet realized early on that part of the rock and roll game was having a marketable name. Thus,...

Marketing Resources

Why Music and Music Marketing Are in Crisis

Dylan Kissane

I work in the technology field and keeping abreast of the news about marketing, technology, and Silicon Valley is part of my job. I keep Twitter scrolling on a second monitor, I read the right subreddits, I hang out at...

DOZ News

The DOZ Holiday Playlist

Dylan Kissane

We polled some of the DOZ team to find out their favorite seasonal songs and, as you’d expect from a team that spans three continents, a dozen nationalities, and different end of year traditions, there was some pretty diverse responses....

DOZ News

Plan The Perfect Valentine’s Day with DOZ

Dylan Kissane

Valentine’s Day 2015 is just a few hours away and the team at DOZ are making their final preparations for the most romantic day of the year. We’re a diverse team here at DOZ representing many different nationalities, and cultures....

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