• Posts tagged : social media marketing
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How to Get More Twitter Followers

Dylan Kissane

If you have a Twitter account, there are plenty of metrics you can track. There are likes, clicks, retweets, engagement, audience, and changes in all of these over time. Twitter Analytics offers a great window into these sorts of statistics,...

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The Most Important Social Networks in 2016

Dylan Kissane

The social media market is increasingly crowded and complex. There are the major players, of course, the ones that you probably keep on the home screen of your smartphone and your friends and family expect you to use. There are...

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5 Things You Will Learn from a Social Media Marketing Audit

Dylan Kissane

Usually just the word ‘audit’ is enough to strike fear into the heart of anyone in business. It conjures up images of tax inspectors, boxes of receipts, missing paper, fines, liens, and eventually handing over your wallet to the IRS....

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27 African-Americans You Should Follow on Twitter

Dylan Kissane

All this week on The DOZ Blog we’ve been recognizing Black History Month. We’ve profiled a leading black voice in social media marketing, Sean Gardner, we’ve looked at ways in which marketing can be tailored to African-American audiences, and we’ve...

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Sean Gardner: A Marketer You Should Know

Dylan Kissane

All this week on The DOZ Blog we are recognizing Black History Month with a focus on marketing in the African-American community. In today’s post we profile one of the country’s leading black marketers, Sean Gardner, and examine the enormous...

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[eBook] Twenty Trends in Digital Marketing for 2016

Dylan Kissane

There’s hardly another sector like digital marketing when it comes to change. The growth-hacking strategy that was cutting edge and unique in 2014 is, by 2015, standard operating procedure, and by 2016 is old and busted. What was successful in...

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3 Reasons You Need a Website Audit

Dylan Kissane

When clients come to DOZ for help managing, strategizing, and delivering their digital marketing one of the first things we almost always recommend is a website audit. The reason we do is simple. A website audit is the fundamental first...

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Twitter Moments Come to Brazil

Dylan Kissane

On 17 November Twitter announced that their new product, Twitter Moments, was expanding from the USA to a new national market. Of course, Twitter being Twitter, this announcement was made with a tweet: Today, @twittermoments comes to Brazil! Parabens!https://t.co/PRpeSCrzUl —...

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8 Inbound Marketing Techniques to Try Today

Jessica Max

The marketing world has changed dramatically over the course of the last 20 years, and no area has changed more than search engine optimization, or SEO. Gone are the days of spammy tactics and quick wins. Nowadays its all about...

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