• Posts tagged : social media marketing
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The Best Year Ever: Win $20,000 in 2016 Marketing

Dylan Kissane

It’s that time of year again when you take a good look back, and a long look forward. If 2015 delivered everything you aimed for on the marketing front then you’re in a good position for the year ahead. On...

Social Media

Why A Solo Entrepreneur Needs Social Media Marketing

John DOZ

The following post was contributed by an online marketing expert on DOZ. When you are a solo entrepreneur you are the CEO, the salesperson, the marketer, the accountant, and the secretary. In other words, you are the everything of your company....

Marketing Resources

How Disney is Getting Their Star Wars Marketing Right

Dylan Kissane

A couple of months ago I introduced you to Jeremy. At the time, Jeremy was an intern at DOZ having arrived at the company fresh from completing a degree at Rider University (Go Broncs!) in international business and marketing. Since...

Social Media

Two Social Media Lessons from President Obama

Dylan Kissane

It was big news for a few hours but, just in case you missed it, here’s the headline: President Obama has a Facebook page Now I know what you’re thinking: didn’t President Obama already have a Facebook page? Wasn’t he...

Social Media

You Don’t Want Retweets. You Want Premium Retweets.

Dylan Kissane

Previously on the DOZ blog we’ve explained how to track your engagement on Twitter using their native statistics package, Twitter Analytics. As we explained then, Twitter records engagement when someone who sees your tweet retweets it, adds it as a...

Social Media

This: A New Take on Social Sharing

Dylan Kissane

You have your family to keep up with on Facebook, your professional life is centered on LinkedIn networking, and Twitter is where you turn to read and share news. You subscribe to a dozen different YouTube channels, Snapchat with your...

Social Media

[Slide Deck] How Do Global Brands Measure Up On Social Media?

Dylan Kissane

The world’s biggest brands are in that position because they do a lot of things right. They have great products, loyal customers, often high profits, and a marketing game that sees memorable jingles, slogans and commercials populate not only the...

Videos, Ebooks, Infographics

[Infographic] How Much Is A Tweet Worth?

Dylan Kissane

I tweet every day. Sometimes it is a photo I took, sometimes it’s retweeting an article from here on the DOZ blog or something I’ve written elsewhere, and sometimes it’s a news story that I think is worth sharing with...

Social Media

Nine Sports Footwear Brands Crushing It on Instagram

Dylan Kissane

It’s the fall which, for runners, means one thing: marathon season. All across the world runners are pulling on their shoes and racing some of the most famous city courses in the world: Berlin, Chicago, New York…the list goes on....

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